WHAT: Helpstream, the leading provider of Social CRM suites and customer service communities will host a Webinar entitled "Have We Crossed the Chasm to Social CRM?" in partnership with CRM magazine, the leading resource on Customer Relationship Management (CRM). Leading executives from Hewlett-Packard, OpSource and Eloqua will discuss their experiences with social business software and CRM applications. WHO: Moderator Geoffrey Moore is the best-selling author of "Crossing the Chasm" and "Dealing with Darwin," founder of TCG Advisors and a leading business consultant on understanding effective exploitations of disruptive technologies. Panelists include Brent Potts, VP, Global unAssisted Support & Service at Hewlett-Packard; Treb Ryan, CEO of OpSource; and Steven Woods, CTO of Eloqua and author of "Digital Body Language." WHEN: Tuesday, September 15, 2009, 10 a.m. - 11 a.m. PDT WHY: Understanding and adopting social business strategies and Social CRM applications are of the utmost importance to the future success of your company. In this Webinar, panelists will discuss real-life uses of social business software and CRM applications, and evaluate the risks/benefits and business impact of Social CRM implementations, as well as lessons learned along the path of their social business evolution. Attendees of the Webinar will hear discussion and ideas on:
-- Reasons to consider Social CRM
-- Evaluating the risk/benefit trade-offs
-- Where to start making investments
-- Real world business impact
-- Lessons learned along the way
REGISTER: http://info.helpstream.biz/Crossing-the-Chasm-to-Social-CRM.html
INFO: Bill Odell, Helpstream, (650) 605-6828
About Helpstream
Helpstream's Social CRM solution helps companies reduce overall customer
support costs while increasing customer satisfaction and retention.
Helpstream integrates social Web technologies with modern customer service
and collaboration processes to drive effective customer and partner
engagement across all business functions. Helpstream's SaaS design makes it
fast to deploy, easy to use and affordable. The service can be deployed as
a complete customer service system or as an integrated self-service and
community case resolution complement to existing CRM systems. More than 200
customers and 500,000 users access Helpstream regularly to share
information and discover solutions to everyday customer service problems on
the Web. Helpstream is headquartered in Mountain View, Calif. For more
information, please visit www.helpstream.com or follow us on Twitter at
http://twitter.com/helpstream.
Contact Information: Media Contact: Amy Neal LaunchSquad 415.625.8555 hstream(at)launchsquad(dot)com