Publimetro acquires a 40% equity interest in Magazine Publisher.



Publimetro Chile, a subsidiary of Metro International SA, the leading
global newspaper, has  purchased a 40%  equity interest in  Editorial
Previa S.A. as well as an option to acquire the remaining 60%.

Editorial Previa  S.A., which  was profitable  in the  first half  of
2008, publishes  under  license in  Chile,  two high  quality  glossy
sports magazines, El Gráfico  and Golf Digest.  El Gráfico, which  is
also published in Argentina, Costa Rica, Peru and the Canary  Islands
has a monthly circulation in Chile of approximately 10K copies,  most
of which are kiosk sales. El Gráfico, which  was initially focused on
football, covers a wide range of sports.

Golf Digest is a  monthly golf magazine, published  in Chile under  a
license awarded  by  Advance Publications  Inc,  a leading  US  media
group. Golf Digest is the worlds' largest Golf magazine title in  the
world and is currently published in 30 countries. Its circulation  in
Chile, where golf  is a small  but fast growing  sport, is  currently
approximately 3K copies.

Pablo Mazzei,  Managing Director  of Publimetro  Chile and  of  Metro
International's  other  interests  in  the  Latin  American   Region,
commented: 'This  investment will  enable  Publimetro to  expand  its
portfolio of products  suited to  advertisers looking  to reach  high
socio-economic consumers. The communication budgets of some of  these
advertisers exclude newspapers and non glossy magazines and hence  El
Grafico and Golf Digest fill a void in Publimetro Chile's portfolio.'

Robert Patterson, Executive  Vice President  of Metro  International,
stated:' El Grafico and Golf  Digest are luxury magazine brands  with
rapidly growing  advertising sales.  Both  titles are  well  regarded
amongst decision  makers  in  the Chilean  advertising  industry.  We
foresee realizing both sales and cost synergies. '

Attachments

Press release PDF.pdf