Devilfish Gaming plc signs with Entraction

Solna, Sweden (18 March 2008). Devilfish Gaming plc today signed a
deal with Entraction which will supply Devilfish Gaming's
multi-channel gaming software. Devilfish Gaming, which currently
operates DevilfishPoker.com, will migrate to the new platform during
the second quarter of 2008.

Devilfish Gaming takes its name from the well known poker
professional David "Devilfish" Ulliott, who is active in promoting
the business. Ulliott is one of Europe's best known and most
recognized poker players and in 2007 had his most successful year
ever on the poker tournament circuit leading to his winning the
prestigious Card Player European Play of the Year award."We are proud to announce that Devilfish Poker joins our poker
network. Devilfish is a well known brand and the site already has a
large number of active players. This contract was concluded following
an initial referral by Betdaq," says Peter Åström, CEO of Entraction.

Devilfish Gaming plc is quoted on the PLUS market since 5 March 2008.
In conjunction with the listing, the company raised £ 1.2 million to
fund the existing business, promote its expansion and to help place
the Company in a stronger position to grow revenues."We conducted a thorough due diligence of several poker networks
before deciding to join Entraction. Entraction meets our high
standards regarding the gaming experience and it is important to us
to conduct business with a regulated and secure poker provider," says
Paul Barnes, CEO of Devilfish Gaming plc.

For more information, please contact:
Peter Åström CEO, +46 73 600 85 01
Pia Rosin, Corporate Communications Director, +46 70 753 22 46

Paul Barnes, CEO Devilfish Gaming Plc, +353 86 825 61 51

About Entraction Holding AB
Entraction Holding AB is a Swedish-registered gaming group that
develops proprietary software systems for online gaming through its
subsidiaries and operates one of the world's largest poker networks.
The poker network is operated by subsidiaries on Malta that are
licensed to market and conduct their own gaming activities and to
deliver gaming services to partners in the poker network.

The Entraction Group offers its partners software systems for poker,
sports betting and casino, access to the poker network and a range of
peripheral services such as website design, gaming licenses,
operation, payment systems, promotional tools and 24/7 support.
Partners can choose between an integrated solution containing a
customized mix of different products or a turnkey solution in which
the partner is responsible only for marketing.

Entraction Holding AB is listed on the First North marketplace of the
OM X Nordic Stock Exchange and has approximately 8 500 shareholders.
www.entraction.se