KANSAS CITY, Mo., Aug. 30, 2007 (PRIME NEWSWIRE) -- Saepio Technologies, Inc. has announced the formation of the Saepio Solutions Group (SSG), a technology integrator specializing in Local Marketing Management, Advanced JDF and VDP Workflow systems and other Enterprise Marketing Management solutions for corporate marketers, print service providers and advertising agencies.
More than 80 percent of marketers surveyed by Forrester Research say that they need a more comprehensive and integrated application suite to increase effectiveness. In addition, they are unwilling to give up best-of-breed functionality that offers a competitive edge.
The Saepio Solutions Group has the knowledge and firsthand technical expertise with marketing enterprise technology to deliver a singular, integrated workflow solution for corporate marketers and ad agencies. While using Saepio's proprietary marketing storefront as the interface, SSG consultants assemble leading technologies from other vendors to efficiently, effectively and seamlessly meet the unique needs of clients.
"SSG provides marketers with the full continuum of marketing technology pulled together into one enterprise-level application," said Weam Farid, Saepio Solutions Group managing director. "The SSG consulting team consists of marketing-focused engineers, project managers and marketing process experts who are ideally suited to assemble highly functional solutions tailored to the project specifications and budget."
SSG solutions for print service providers
In the case of printers, SSG has the ability to design solutions that provide true cost savings through technology-enabled workflow. The resulting solutions can automate much of the manual effort involved in the design and print process, in some cases even enabling completely "hands-free" printing from proofing to delivery.
"Printing systems are among the last to realize the benefits of workflow technology," said Farid. "The efficiencies gained from these integrated solutions promise to completely change a printer's financial dynamics, enabling them to significantly scale productivity and profits."
Saepio Solutions Group develops solutions on J2EE and Linux/Unix platforms. SSG integrates solutions from a variety of leading J2EE-based EMM technology providers. For more information about Saepio Solutions Group services, visit www.saepiosolutionsgroup.com. Saepio Solutions Group is a division of Saepio Technologies, Inc.
About Saepio Technologies, Inc. (www.saepio.com)
As the leading provider of distributed marketing technology, Saepio provides local marketing management, marketing asset management, marketing storefront and marketing collateral customization solutions. Each Saepio product provides greater control of brand integrity at the corporate level. Additionally, Saepio solutions improve speed-to-market of materials, enhance local market involvement and deliver dramatic costs savings.
Saepio solutions are in use at hundreds of leading companies and organizations, including many of the world's most powerful brands. Customers include corporations who use Saepio products to empower local marketers at regional offices, local dealerships and stores to tailor their messages to their specific audience. Advertising agencies and print service providers also deploy Saepio solutions to add value to existing services and to create new revenue streams by helping clients improve the way they support and manage the local marketing process.