WATKINS, MN and VANCOUVER, BC--(Marketwire - August 30, 2007) - International Barrier
Technology Inc. ("Barrier") (
OTCBB:
IBTGF) (
TSX-V:
IBH), a manufacturer of
proprietary fire-resistant building materials, is pleased to announce the
addition of two sales representatives that will focus on market development
of Blazeguard Fire-Rated Sheathing in two targeted regions.
Wayne Crutchfield has joined the Barrier team and will be responsible for
developing the Blazeguard market in Southern California. Wayne has spent
many years in the construction industry working for a major distributor in
Southern California. He has built key relationships with architects, other
distributors, and builders throughout the territory. With the State of
California's recent adoption of the International Building Code, all new
multi-family construction will be required to meet the fire-resistant
building codes that Blazeguard is designed for.
Jim Dukart has joined Barrier as a Sales Representative in the Midwest
region. He is taking on the responsibility of continuing growth in the
upper Midwest, but also to expand the territory to include the Chicago and
Kansas City regions. Jim has many years of experience in the sales
industry and product development. In his most recent endeavour as
Vice-President of Sales and Marketing for Sea-Legs, he grew sales of a
start-up product by 1,900% in two years.
"The State of California printed a new building code which is based on the
International Building Code currently used in almost every region of the
U.S.," states Dr. Michael Huddy, President and CEO of Barrier. "California
will officially adopt this new code, favorable to Blazeguard applications
in roof and wall assemblies, on January 1, 2008. Mr. Crutchfield will help
Barrier introduce Blazeguard into wall and roof applications that will
feature not only fire, but also earthquake protection. Mr. Dukart, a
Minnesota native, with considerable sales, marketing, and communication
experience has hit the ground running already by picking up the initiatives
Barrier established over the last two years. We are confident that Mr.
Crutchfield and Mr. Dukart will impact Blazeguard sales in a dramatic and
positive fashion by helping Barrier increase market share in these high
priority markets."
About International Barrier Technology Inc.
International Barrier Technology Inc. (
OTCBB:
IBTGF) (
TSX-V:
IBH) develops,
manufactures, and markets proprietary fire-resistant building materials
branded as Blazeguard®. Barrier's award-winning Blazeguard® wood panels
use a patented, non-toxic, non-combustible coating with an extraordinary
capability: it releases water in the heat of fire. The panels exceed
"model" building code requirements in every targeted fire test and
application, and are unique in combining properties that increase panel
strength and minimize environmental and human impact. Blazeguard®
provides Barrier's customers a premium material choice meeting an
increasingly challenging combination of requirements in residential and
commercial building construction. Blazeguard® customers include many of
the top multifamily homebuilders, and commercial modular building
manufacturers in the United States.
INTERNATIONAL BARRIER TECHNOLOGY INC.
_______________________
Michael D. Huddy
President, Director
THE TSX VENTURE EXCHANGE HAS NOT REVIEWED AND DOES NOT ACCEPT
RESPONSIBILITY FOR THE ADEQUACY OR ACCURACY OF THE CONTENT OF THIS PRESS
RELEASE.
Forward-Looking Information: The statements in this news release contain
forward-looking information within the meaning of the Private Securities
Litigation Reform Act of 1995. Such forward-looking statements involve
certain risks, assumptions and uncertainties, including but not limited to
the ability to generate and secure product sales. In each case actual
results may differ materially from such forward-looking statements. The
company does not undertake to publicly update or revise its forward-looking
statements even if experience or future changes make it clear that any
projected results (expressed or modified) will not be realized.
Contact Information:
Melissa McElwee
Investor Relations Manager
International Barrier Technology
(866) 735-3519
For more information please visit:
www.intlbarrier.com