UPLAND, Calif., Oct. 26, 2004 (PRIMEZONE) -- Parents are taking note of a recent study released by the Substance Abuse and Mental Health Services Administration, as it cites a positive association between youth participating in sports and lower rates of tobacco, drug and alcohol use. In addition, the Center for Disease Control states that participation in sports is associated with higher levels of self-esteem and motivation, and overall psychological well-being.
Parents will need to look no further than the new health and fitness center, The Sports Zone by Intelligent Sports (Pink Sheets:IGTS), as a safe haven for their children. The Sports Zone by Intelligent Sports will provide physical and mental guidance to kids by increasing accessibility. The facility is set to support a wide range of membership-based after school sports programs, weekend leagues and tournaments promoting individual athletic skill development, the concepts of teamwork and discipline and a love of the game.
"Adolescence is a time of transition and uncertainty, however involvement in sports programs can help provide the stability, confidence, and reassurance kids need to get through this challenging time in their lives," said NFL Hall of Fame member and Intelligent Sports, Inc. board member, Kellen Winslow Sr.
"Kids today face pressures from and are greatly influenced by their peers and the media," said Winslow. "Whether these influences are positive or negative, it is important for kids to have a place to go where they receive the physical and mental guidance needed."
With a board comprised of Reggie Theus, former NBA star, TV analyst, and Louisville University Men's Basketball Assistant Coach, and Kellen Winslow, a member of the NFL Hall of Fame, publicly held Intelligent Sports, Inc. (www.intelligentsports.net) hopes to introduce a new generation of youth to athletics through the development of organized youth sports programs and facilities throughout the country.
Gabriel deGrood Bendt serves as agency-of-record and provides strategic and partnership development for Intelligent Sports. Gabriel deGrood Bendt is a full-service marketing and advertising agency based in Minneapolis. GdB has been a finalist in the prestigious AAAA O'Toole award each of the past five years (having won or been 1st Runner-Up 4 of the 5 years). Current clients include: Gedney Pickles, Zebco Fishing, Antron(r) by INVISTA, Sempra Energy, Danze Bathware, Northarvest Bean Growers, and the Science Museum of Minnesota.
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The foregoing press release contains forward-looking statements. For this purpose any statements contained in this press release that are not statements of historical fact may be deemed to be forward-looking statements. Without limiting the foregoing, words such as "may," "will," "expect," "believe," "anticipate," "estimate," "continue," or comparable terminology are intended to identify forward-looking statements. These statements by their nature involve substantial risks and uncertainties and actual results may differ materially depending on a variety of factors.