NEW YORK, June 13, 2000 (PRIMEZONE) -- LPNYTHink, a leading New York based design firm, today announced the appointment of Mark Chronister as graphic designer. His addition is a part of the firm's strategic growth initiatives, involving creative and technological enhancements. Mark will serve as a creative strategist on a number of branding, identity and technology projects. He will be involved at all levels from design to implementation for such clients as Hadassah, IA Englander as well as Herrick, Feinstein. Mark brings to LPNYTHink over 6 years experience in both traditional and new media.
Most recently, Mark worked as a senior designer for two leading New York design firms where he honed his graphic design skills collaborating on identity development for such clients as Coty and Elizabeth Arden. His freelance work, developing identities, brochures, branding, logos and catalogues, has included projects for the Soros Foundation, Bantam, Doubleday, Dell and the Teva Learning Center. Mark studied at Parsons School of Design in New York, and has taken his talents in sketching, portraiture and illustration through a progression in technology and Web site production. His artistic talent informs all of his ideas for design of collateral material and Web sites. Mark's freehand and illustrative background will be leveraged to maintain LPNYTHink's commitment to offering clients innovative, cutting-edge designs with a New York focus.
"His design sense, technological expertise, and desire to be involved in all aspects of development and other work make him a perfect addition to the LPNYTHink team. He is the type of graphic designer with whom we can continue to build this firm," added Andrew Levy, president of LPNYTHink.
"I admire LPNYTHink's 'hands-on approach' to design projects. The firm's balance between edgy ideas, corporate sensibility and creative control with a clear direction are completely in line with my own philosophy to corporate imaging," commented Mark Chronister.
Mark will also have extensive input into the direction of Web design and identity branding for such current clients as VISION Consulting Inc., Mokonet, France Telecom and Ericsson. His individual goal is to continue to develop his use of typography, imaging and photos to create a signature modern New York look.
About LPNYTHink
LPNYTHink (www.lpnythink.com) established in 1995, designs and develops identity, collateral, advertising and Web sites. It provides the concept, creative design and finished production of promotions, collateral and other identity and branding material. LPNYTHink's clients include Marsh, France Telecom, and Ericsson Cyberlab.