Marianne Sernevi appointed the new president and CEO of AudioDev


Marianne Sernevi appointed the new president and CEO of AudioDev

The board of AudioDev AB (publ) has appointed Marianne Sernevi as the new
president and CEO of AudioDev estimated to be effective 15 June 2009. She
succeeds Christer Sjöström, who has decided to leave the company for an
equivalent position.

“With her wide and solid expertise in metrology, and extensive experience in
international marketing, Ms Sernevi has the ideal background for moving the
group forward”, says Jan Barchan, chairman of the board of AudioDev. 

“AudioDev currently has a highly competitive product portfolio for the coming
blue laser market, and a number of exciting collaborative projects in the
pipeline for three focused and promising area for thin film: solar cells, OLED
lighting and FPD. This provides a solid foundation for further growth.”

Marianne Sernevi, born in 1967, holds a master's degree in engineering and is
currently Area Manager for Optical Media at AudioDev, having previously worked
with product management and sales management in the company. During her five
years with the company, Sernevi has built an extensive network in the optical
media industry, where her accomplishments include serving as the chair of the
industry federation, Media-Tech. Before joining AudioDev, Sernevi spent 12 years
in measuring and analysing agricultural products at the Foss Group, where her
last appointment was as marketing manager for one of Foss's business areas.

“During his four years with AudioDev, Christer Sjöström has performed admirably
under challenging market circumstances to develop a strong management team,
improve efficiency, secure the development of a highly competitive product
portfolio for the coming blue laser market and establish a platform for the new
thin film business area. We appreciate his achievements while we are pleased to
have been able to recruit his successor from within the company,” says Jan
Barchan.


For further information, please contact:
Jan Barchan, Chairman of AudioDev AB (publ), +46 (0)708-28 71 87.


AudioDev is a world leader in providing complete solutions for quality
assurance. Our brands, ETA™, CATS™ and GO!™ are perfect tools for protecting
quality and production efficiency. Examples of industries where AudioDev is
currently active are optical media, flat panel displays and industrial glass
applications. We offer a complete package with high-precision analyzers,
extensive customer support, training and TestCenters around the world. With a
large installed base of analyzers worldwide, AudioDev has achieved recognition
as the de facto standard in optical media testing. 

Net sales in 2008 were SEK 116 million, with the largest markets being in the
US, Asia and Europe. The head office is in Malmö, Sweden AudioDev has been
listed on the NASDAQ OMX Stockholm exchange since September 2000.

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