Contact Information: For More Information Kasey Fleisher or Zoe Vandeveer LaunchSquad Phone: 415-625-8555 Email: turnhere (at) launchsquad.com
TurnHere Introduces TurnHereTravel.tv Featuring Online Videos of Tourist Destinations Around the World
New Video Travel Channel Offers Targeted Web Advertising and Distribution for the Hawaii Visitors & Convention Bureau and Other Travel and Hospitality Customers
| Source: TurnHere
EMERYVILLE, CA--(Marketwire - May 21, 2008) - TurnHere,
Inc., the leading online video solutions platform, today announced a
new online video network focused exclusively on travel. Modeled after the
success of the company's pioneering book-centric video network, BookVideos.tv, TurnHereTravel.tv offers video
content to travelers looking to find accommodations, information and an
"inside view" into travel destinations prior to committing to travel plans.
The site features videos from the Hawaii Visitors & Convention Bureau,
including four new Hawaii travel videos that highlight the islands'
treasures including manta ray diving, island delicacies and the
story-telling tradition of the Hawaiian culture. Videos from a variety of
TurnHere's hotel and hospitality partners also feature other luxury
vacation destinations, cruise lines, tourism boards and travel-related
partners.
TurnHereTravel.tv offers TurnHere's travel and hospitality clients a unique
distribution opportunity to broaden their audience, allowing them to
showcase their business on a travel-oriented portal with an engaged niche
audience. The site builds upon TurnHere's broad distribution platform --
offering customers syndication across leading Web sites including Google,
Yahoo!, MSN, Travelocity, TripAdvisor and TurnHere's branded YouTube channel. TurnHere
customers also benefit from the company's global network of more than 3,200
filmmakers who shoot authentic, narrative-style videos that capture the
spirit and personality of each travel destination.
"After the initial success of our content distribution efforts including a
GoHawaii video blog and YouTube channel, we're excited to tap into this
additional distribution opportunity," said Kara Imai, the senior director
of online marketing of the Hawaii Visitors & Convention Bureau. "Being a
founding partner of TurnHereTravel.tv enables us to reach a broader
audience and engage potential visitors through the powerful medium of
online video. The 'learn more' and social networking functionality for
viewers provides added impact and further boosts our marketing efforts."
"We're thrilled to be teaming with the Hawaii Visitors & Convention Bureau
on this launch, and we know from our experience with BookVideos.tv that an
industry-specific video network is an ideal way for our customers to gain
even greater benefit from TurnHere's distribution network," said Morgan
Brown, director of marketing, TurnHere, Inc. "In addition, the short-term
growth and success of BookVideos.tv since its launch in June of 2007
underscores the viability of vertical video platforms that offer our
customers extended reach for their videos."
Log on to www.TurnHereTravel.tv
to access the newest Hawaii videos, along with hotel, resort and
destination videos.
About TurnHere, Inc.
TurnHere, Inc. is the leading platform for online video production and provides
studio-quality Internet video
advertising and Web distribution for companies in a wide range of
industries including media, publishing, travel, local and real estate. The
company leverages its growing network of more than 3,200 professional
filmmakers across more than 50 countries to create affordable Internet
videos that deliver emotionally engaging and authentic content to the right
audiences. With deep backgrounds in media and video production, TurnHere
works with customers on creative treatments to help produce effective
venues for building online traffic. Founded in 2005, the company is
privately held and based in Emeryville, California, with offices in New
York.